OK, I have been away for a little while talking about email marketing. So today I will continue where I left off. If you missed my last post regarding the difference between bounced email and blocked email don't be alarmed just click the link. Let's talk about why it is important to keep your email and or server off the email block list.
A block list is a data base that contains all domain names and server addresses that have been suspected of spamming. These block lists are maintained by an ISP or other companies that monitor spammers. Your address or server can only be logged to these services from the consumers who are reporting these addresses or servers.
Companies at times will use false email addresses on the internet to reduce the amount of spam they are receiving. This type of technique is called, "trap email." When Spammers send out web crawlers to try and capture email addresses to these trap emails, the domain and server address is automatically added to the block list. So if you were to send out an email to one of these trap emails then your address or server is pretty much toast.
3 ways to avoid trap e-mail addresses.
* Don't ever surf the internet to obtain email addresses. This could definitely get you into trouble. And by the way it is also illegal.
* Don't send an email to a purchased list to obtain addresses. Most of the addresses are trap e-mail.
* Send out an email to all your new list subscribers welcoming them. If you get your welcome letter returned, then most likely your email went to a trap email. At this point you will want to delete that email address.
These are just a few ways to protect yourself from being labeled as a spammer.
A block list is a data base that contains all domain names and server addresses that have been suspected of spamming. These block lists are maintained by an ISP or other companies that monitor spammers. Your address or server can only be logged to these services from the consumers who are reporting these addresses or servers.
Companies at times will use false email addresses on the internet to reduce the amount of spam they are receiving. This type of technique is called, "trap email." When Spammers send out web crawlers to try and capture email addresses to these trap emails, the domain and server address is automatically added to the block list. So if you were to send out an email to one of these trap emails then your address or server is pretty much toast.
3 ways to avoid trap e-mail addresses.
* Don't ever surf the internet to obtain email addresses. This could definitely get you into trouble. And by the way it is also illegal.
* Don't send an email to a purchased list to obtain addresses. Most of the addresses are trap e-mail.
* Send out an email to all your new list subscribers welcoming them. If you get your welcome letter returned, then most likely your email went to a trap email. At this point you will want to delete that email address.
These are just a few ways to protect yourself from being labeled as a spammer.
Yet another reason why buying leads is ALWAYS a SCAM!
ReplyDeleteI agree with Bill. Several years ago I bought a list that was so outdated and probably made up. I used iContact and they wanted to ban me from sending emails for 30 days because they had so many complaints.
ReplyDeleteYep! People need to know that because this hurts the honest businesses when people are out scamming other people.
ReplyDelete