Consumers may not even perceive your email as spam. But they may click the spam button for a few reasons.
Four reasons a consumer may mark your email as spam but not intentionally.
* Where you have the unsubscribe option may be hard to locate. So to make it easy, they will just click spam option. Now your email is labeled as spam.
* A Lot of emails perceive to be spam. So if the unsubscribe option looks spammy, you may wan't to change the appearance.
* The spam button is located right around all the other options when sorting their mail. So this can cause the consumer to accidentally click the spam button.
* Most people who delete spam will do it in groups. So they may include your address unintentionally when selecting emails.
So I suggest that you try and make every email professional and spam free.
Four reasons a consumer may mark your email as spam but not intentionally.
* Where you have the unsubscribe option may be hard to locate. So to make it easy, they will just click spam option. Now your email is labeled as spam.
* A Lot of emails perceive to be spam. So if the unsubscribe option looks spammy, you may wan't to change the appearance.
* The spam button is located right around all the other options when sorting their mail. So this can cause the consumer to accidentally click the spam button.
* Most people who delete spam will do it in groups. So they may include your address unintentionally when selecting emails.
So I suggest that you try and make every email professional and spam free.
Tim,
ReplyDeleteI have a different twist on receiving spam. if someone send you email it is a open invitation for a reply. You can market to them with a reply.
Mike Cleveland
Mike thank you for taking the time reading and commenting. I kind of differ with that but not saying it wouldn't work. Most people who SPAM don't ever remember where they have visited. So sending them a market email is pretty much wasting time. Most replys are phony emails. That's just my opinion but that was an interesting statement.
ReplyDelete