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Friday, November 11, 2011

Identifiable Emails

Potential customers, business partners, are more likely to respond positively to your email messages when they can identify your brand, or are familiar with your content. Always plan all your email messages as if they were just one. For example: If you were to send out one email with a certain logo or design. Always make sure all the following emails have the same identical logo and design. This way your emails start becoming familiar to your audience.

Seven marketing materials your logo and colors should be identical on.

* Advertisement signs or banners.

* A potential customer ordering something from your order form.

* Signing up for your emails or newsletters.

* Most important, your website.

* Any type of receipt you may give to your customer.

* Business cards should all look the same.

* E-mails should always be identified by the recipient.

Always include your company name on all your marketing materials with some type of contact.

Five types of marketing materials that should always include your company name.

* When sending an email, always have a from line.

* Try to include your company name in the URL.

* A great form of marketing is using an e-mail signature. Make sure to include your companies name in the signature.

* Any directories you submit your website or blogs to.

* Of coarse, your blog and websites.

Make sure you have consistency in your emails.

Five consistencies to keep in mind when sending an email.

* Keep all the fonts to a bare minimum which include the size.

* Make sure the layout is set to what you are sending.

* If images are included, make sure it pertains to the content of the email.

* Headlines are the key to a person opening the email. Make it a good one.

* Include some type of contact for a person to take action.

Keeping these few ideas in mind when creating an email, should give you a better response in your e-mail campaigns.

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